Wednesday, December 18, 2013

Throwback: Saks Fifth Avenue

Remember the Saks Fifth Avenue Yeti plush?  It was the big gift for both 2011 and 2012.  Not only was it a plush, but it was two different picture books.

Here's an update:

They've made a mascot to hang out with Santa:

A mascot visited the Stock Exchange:

It apparently knows semaphore:

There's now a variety of them on display in their windows for this holiday season. Saks Fifth Avenue is really embracing their yeti and making it a staple of their holiday branding.


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