Škoda Yetis

I've blogged before about the Škoda SUV called the Yeti and how much they want to push the whole "yeti" association.

I recently discovered they are pushing it even further.

Firstly, they have this loony cartoony website which features all these different yeti characters.





And it even has a game you can play, where you play a yeti skiing behind an SUV, attempting to pick up ice cream cones:



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Secondly, if you buy the SUV, you have a choice of accessories, such as car seats, specially-fitting panels, etc. AND ONE OF THE ACCESSORIES YOU CAN CHOOSE IS: a plush yeti.



It's right there in the catalog, labeled "Cuddly Yeti Toy."

Here are some pictures of the Škoda yeti plush out in the wild:




The company is really embracing the yeti-ness of their name. That just further proves how popular yetis are in the mainstream. Yetis are so cool they help sell SUVs.